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Barie Fez-Barringten

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Construction’s Metametaphoric Dimension
By Barie Fez-Barringten   
Rated "G" by the Author.
Last edited: Friday, September 28, 2012
Posted: Saturday, August 04, 2012

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"Metaphor" is a linguistic term which I extracted from its normal academic and esoteric context: fine arts, or, more specifically, poetry (to use an extreme). The usefulness of doing this is to attain an already established framework which has application to the environmental arts and project management. Metaphors are a communication tool which have broad, general and specific applications to language, graphics, speech, correspondence, charts, plans, specifications, schedules, and reports.
Metaphors are a kind of aesthetic philosophical base. If the applied arts and project management had a metaphysics, this would be it. Since one key is to combine design with contruction, and coordinate all the attendant problems, coordinative skills must be involved. That coordinative skill has a linguistic counterpart which is the "metaphor". By understanding how it works; particularly the kind of combining that integrates design with construction, planning with execution, and people with tasks, we become better managers, a key to the application of ideas: hence, metaphor's communicative aesthetic.
Metaphorical concepts remind managers that communications mean words that come alive "in" their audience. Communication's objective is to implant "in" one that which is "in" another. Nowhere but in language do we come to grips with our deepest motivations and our highest ideals. 1.1A metaphor states one thing in terms of another; this is the crux of the additional effort every project requires and is indeed that extra reason for project managers manage metaphors.

Construction’s Metametaphoric Dimension


2.0The basis of all "job" or task problems is ultimately a failure in communications, and the rebuilding of those gaps is often the main effort behind problem solving. As one finds the areas of differences and sameness one finds aspects in common between two entities, one is acting "metaphorically" and making a single solution embodying two apparently unrelated elements. Management has its' aesthetic dimension. One where the manager designs and engineers the necessary perceptions.

Background of the 1"Communicator":

Metaphors can be developed to a degree where they become instinctive and the basis to "think on your feet" for; decision making, and problem solving. Texas A & M University's College of Liberal Arts has a department of Communications which offers a curricula in Journalism. A look at its' course descriptions is interesting because it draws attention to some very basic communication skills necessary to succeed in communication's seemingly most exacting profession, Journalism. "Introduction to mass communications" surveys the history and social role of communications in modern society. Just think of "the ways" we communicate in various ways. We associate situations with mannerisms and are confused, angered or just turned off when our expectations are not fulfilled. When we dial "O" we expect the voice on the other end to answer in a some what affected mechanical impersonal: "operator" "call please"; if the respondent were to answer "this is Betty Smith Bell Telephone how are you, can I help you" you'd probably feel good but caught off guard and loose some time in responding.

2.0 Fez Barringten B., "Project Manual Standards" (PMS)

1. "Star Trek": The TV Program/The book by G.Rodenbery If a person with a local accent were to appear on National Network news you'd laugh. Other courses deal with news gathering, writing and editing. Basic guidelines for research, analysis and conclusions are imperative for anyone "reporting and editing", (the title of another course). What happened, what does it mean and what is the resulting impact on the reader. Another course deals with communications influence on community and politics. Yet, other courses deal with techniques and specific applications with some special courses such as "interpreting contemporary affairs" where identifying the problems, reporting and interpreting events in depth is emphasized. One may think that information management and its consumption is not exactly what a professional manager claims to be selling. But isn't it? Most company's employee's performance evaluation procedures give high points for items related to communications. Yet, building occupants want a finished operating facility and not information about a finished operating facility.

The library of Congress categorizes topics for reference. Under the subject of Communications there are approximately fifty major headings with many subcategories. Some of the subjects deal with traffic, computors, language, media, semantics, symbology, audio visual aids, cartoons, information, mathamatical models, methodology in science, teaching and research, psychological aspects, social aspects, business, management, theology and the list goes on and on. This subject is both far reaching and involved in many of our daily activities. It's explicit, obvious and apparent roles are easily understood; it's implicit, subtle and behind the scenes use of communications is less obvious. It reifies aesthetics, and when manifest as an environmental art it explains our place in the universe.

The "communicator" surely will have to do an awful lot to increase its value. At a superficial glance it would seem that even using super micro chips it would fill a large room or perhaps even a building of backup mini computors to do all that is required. For example, professional publications are opportunities to imagine another context out of the project, company, and family context and into a personal, professional and educational context. The primary characterizations of the context is that communication's manners and objectives are changed. One hears and thinks with some new words and into some different ideas. For a moment each thinks of themselves as a 1"communicator". Think about this communicator, your new tempory role is as a member of explorers into ideas and a subject. Some will make the adventure in silence; by listening, considering, weighing, comparing, discarding and discriminating. In any case try to see the metaphoric aspects of this monograph.

Test them metaphorically.

1. 3.0Do they make the strange familiar? a) What are the commonalities b) What are their differences

2. Are the elements apparently unrelated?

3. What kinds of metaphors are they? a) Analogies b) Symbols

4. What is the point and how can I apply it?

5. Are the elements of the subject apparently unrelated but with some commonality? 1. Rodenberry, G., "Star Trek"

3.0 Gordon, W.J.; "Synectics"

The communicator translator combination would now come in handy but as you can see by using this simple guideline you've already made an in road into putting it all together and personalizing its' usefulness. Your answers may have been something like: "they make the strange familiar by raising subjects I'd not known before but placing them into frameworks of common professional experience".

1Metalanguage: 1Metalanguage is Language used to speak or write about language (Hjelmslev); language used to describe the structure of another language; any language whose symbols refer to the properties of symbols of another language; (Dorfman), e.g. object language, syntax language. The last names that appear above in parenthesis are of persons who specialize in linguistics. To communicators linguistics is what mathematics is to engineering. Discussion of the "communicator" would be abstract; and, eventually useless because we want the end results to communicate with language. Let's take a metaphoric look at the word: "communicate" is to put in common and to share. "Communicate" is also to impart, convey and make transfer, converse or have intercourse. The commonality between these words is in their connective qulaity.

By making ideas common to all parties is the goal of communication. The metaphor shares this meaning by bringing together the apparently unrelated. The metaphor stresses the results not the process. One shares with another what is regarded as ones own. When one imparts ones skill to another the act is both metaphoric and communicative. "The sky communicated its' color to the sea" is an example which shows how the metaphor transfers an aspect of its' essence to another. "The smoke imparted its' odor to his clothes" is another example of the metaphoric quality of 1"communicators"  

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Books by
Barie Fez-Barringten

Second Coming


Twenty Years in Saudi Arabia (Introduction)

Holy Spirit and I by Christina Fez-Barringten

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Architecture:the making of metaphors

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