Join Free! | Login    
   Popular! Books, Stories, Articles, Poetry
Where Authors and Readers come together!


Featured Authors:  Lonnie Hicks, iTiffany Turner, iDavid Hamilton, iG M (Jerry) Roberts, iMark Vogel, iJennifer Chase, iFrancis Eaden, i

  Home > Marketing > Articles Popular: Books, Stories, Articles, Poetry     

Jo Condrill

· + Follow Me
· Contact Me
· Success story
· Books
· Articles
· News
· Blog
· Messages
· 33 Titles
· 46 Reviews
· Save to My Library
· Share with Friends!
Member Since: Mar, 2001


Subscribe to the Jo Condrill Newsletter. Enter your name and email below and click "sign me up!"
Jo Condrill, click here to update your pages on AuthorsDen.

Featured Book
Ignite the Passions Nook Edition
by Deborah Jones

How to Set-Up an Sexual Encounter!..  
BookAds by Silver
Gold and Platinum Members

Books by Jo Condrill

7 Tips for Promoting Your Books on Radio Talk Shows
by Jo Condrill   
Rated "G" by the Author.
Last edited: Friday, November 12, 2004
Posted: Friday, November 12, 2004

  Print   Save    Follow    Share 

Recent articles by
Jo Condrill

Future Oriented Self Leadership
Throw Yourself a Lifeline!
Stand Down
5 Reasons Not to do a Book Signing
7 FAQs about Book Signings
I Made a Mistake"
Short Cut to Istanbul
           >> View all

Think of your book on the bookstore shelf trying to attract the attention of potential new owners. Crammed together with hundreds of other books, only the spine is visible to the roving eyes of readers. Your book needs a little help from its creator. Publicity is the key. Radio talk shows offer prime opportunities.

Successful authors are convinced that radio interviews are the very best way to reach large audiences and publicize their books. Interviews give authors an opportunity to expound on the topic of their book and disclose personal feelings. While not actively selling, they entice listeners to want to learn more. If you are willing to speak about what you have written, you will certainly make more money. Here's how:

1. Get on all the talk shows you can, especially if you are going to do a book signing! Local, regional, and national prime-time venues, whatever it takes, get on the air as much as you possibly can, as often as you can.

2. Use a great news release, something that grabs attention, holds the reader's interest, and leads them to take positive action. These releases will become part of the media kit you send to book stores and may be faxed to hundreds of radio and television hosts and producers.

3. Send news releases to specific talk show producers and hosts. If you will be doing a book signing in their area, highlight that fact and provide details. There are many sources for lists of television and radio talk shows on the Internet.

4. Do some homework for your interviewer. Provide a short list of questions that might be asked about you and your book during the interview. Refer to them as FAQ's, Frequently Asked Questions. Your recommended questions will make the interviewer's work easier and make them look smarter. Most interviewers will not have time to read your book. The questions will help focus attention on the points you want to get across.

5. Have two books with you when interviewing in person, one for the interviewer, and one for yourself. If you expect to quote or point out a specific page, use paper clips or markers.

6. Be prepared to leave your contact information with the receptionist when you are interviewed in person. Sometimes people call in after you're gone and the station receptionist will have no information to offer unless you have provided it.

7. Always follow up with a thank you note to the person who interviewed you as well as the producer of the show. If possible, also send a note to management complimenting the expertise of the interviewer. Such compliments are appreciated.

Talk show hosts need you. You have special information to share with the world and they have time to fill. Get ready to be entertaining and informative. You sell more books and you may even be invited to do an encore!

Web Site:

Reader Reviews for "7 Tips for Promoting Your Books on Radio Talk Shows"

Want to review or comment on this article?
Click here to login!

Need a FREE Reader Membership?
Click here for your Membership!

Reviewed by John Domino
Great advice!
I would like to share this with members of my writers club.


Popular Marketing Articles
  1. How I sold almost 2,000 books in twenty ho
  2. How to be a Great Telesummit Guest Present
  3. Cheryl Holloway J.E.Thompson Blog Intervie
  4. Whittling it Down
  5. Thompson On...Being a Successful 21st Cent
  6. Thompson On...Is finding a literary agent
  7. A Fair Love Affair
  8. What Else Do They Put In It?
  9. Australian Condom Ad
  10. Published in OM Times

How to Get on the News Without Committing Murder by Beverly Mahone

This book is for people looking to gain greater visibility and exposure for their works. How to re-do, re-new, re-create and re-invent are among the tips offered in the newly relea..  
BookAds by Silver, Gold and Platinum Members

The Frugal Book Promoter: Second Edition by Carolyn HowardJohnson

Bestselling, multi award-winning and Dan Poynter recommended book, The Frugal Book Promoter, is available as paperback ( or e-book (  
BookAds by Silver, Gold and Platinum Members

Authors alphabetically: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Featured Authors | New to AuthorsDen? | Add AuthorsDen to your Site
Share AD with your friends | Need Help? | About us

Problem with this page?   Report it to AuthorsDen
AuthorsDen, Inc. All rights reserved.