New York Times: Taking the Pepsi Franchise to an Ice-Cold Romania
edited: Sunday, November 07, 2010
By Aviad Meitar
Not "rated" by the Author.
Posted: Wednesday, November 03, 2010
Become a Fan
I’VE been a frequent business traveler for more than 20 years. I now live in Tel Aviv, but when I was a young executive, I was based in New York. My trips back then were short, mostly to the Midwest and sometimes to the West Coast.
That changed in late 1990. My job was to explore the feasibility of setting up a Pepsi franchise in Romania. [...]
- To learn more about Aviad, visit his website: www.aviadmeitar.com
- Book available on Amazon.com
- To watch Aviad's tutorial videos, visit Aviadmeitar Youtube channel