In 2002, promotional book videos came on the scene as a means to marketing books. Yet until now, consumers had no centralized place to go to find these videos. At first, book videos ended up on the author's or the publisher's website, and more recently on over-loaded social network sites. As a result, the initial marketing punch of a book video was reduced at the outset.

The purpose and goal for YourBookTube is, simply put, to amplify the impact and effectiveness of the book video concept to realize increased book sales online for authors and publishers.

Nightengale Media web developer, Michael Connelly explains how the idea evolved, "Authors were asking about book videos, and as we researched the market place, we discovered a vast range of quality and pricing. There are as many ways to get a book video made for your book as there are web designers. Some designers specialize in promotional book videos and charge a wide range of fees for their services, from a few hundred to several thousands of dollars. Authors even made their own using video cams and music they hadn't licensed, creating a quality issue and a serious copyright infringement problem.

“We expect YourBookTube to become the definitive, most easily accessed, non-competitive, centralized online library of book videos. The site makes it easy for readers to make literary choices by watching book video promos from all producers on one completely categorized, comprehensive, fully optimized website. YourBookTube makes it easy for readers to purchase the book either from Your Book Tube Shop, a fully integrated, Amazon-powered book shop, or to go to the publisher's or author's linked bookstore. Best of all, YourBookTube provides a non-competitive, beneficial tool to every contributor with FREE advertising, article marketing and reciprocal links,” Connelly says.

All the book videos produced by Nightengale Media through their WEB4W.com services use licensed music from Free Play Music. "Freeplay Music eliminates copyright infringement anxieties by offering convenient and inexpensive music licensing services to production companies, prosumers and individuals producing commercial works," explains Free Play Music founder, Scott Schreer.

Nightengale Media LLC is the parent company of Nightengale Press (www.nightengalepress.com), an independent book publisher since 2003 who will be publishing its eightieth title early this year. Nightengale Media has also produced websites and videos for Nightengale Press authors, non-profit organizations, and other businesses over the years. And now, Nightengale Media LLC is expanding these efforts with YourBookTube

YourBookTube has received the support of Readerviews.com whose founder, Irene Watson, posted more than ninety Readerviews “book previews” on the site as soon as she learned of its existence. “The process is as simple as when you place them on other video sharing sites,” says Watson. “It took a while for all ours to be posted, since we were putting up a very large number of videos. But it is simple and comprehensive.”

To become CHARTER MEMBERS of YourBookTube, as Readerviews has done, Book Video Producers, Book Publishers, Book Reviewers, Publicists, Editors and Agents who encourage their authors and clients to post their book videos on YourBookTube will be able to post their services to a dedicated section of the site, gaining increased exposure resulting in more traffic to their sites. Any book industry professional bringing fifty book videos or more will earn a FREE one year banner ad on the YourBookTube homepage rotator.

Post book videos to this centralized site so readers can see them without searching through the vast amounts of non-book related content.

• All uploads are FREE with most common video formats accepted.
• YourBookTube is a fully optimized site with unlimited bandwidth.  
• YourBookTube provides fully categorized content for all common book genres. New categories will be added as necessary.
• Full video description included.
• Viewer voting and reviewing options included.
• Article marketing pages related to every video you upload.
• Reciprocal links from the video listing on YourBookTube to author, producer and publisher websites are included at no cost.
• Your Book Tube Shop is integrated into the site and powered by Amazon to make purchase of the book itself simple for the viewer.

Go to www.yourbooktube.com to post your book video and help YourBookTube realize the long hoped-for promise of the book video to directly increase online book sales and to bring more authors and publishers into the world of book videos.