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Jerry W. Engler

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Member Since: Nov, 2006

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· Highly Embellished Truth & Some Poetry: Just Folks Three

· A Heartland Voice: Just Folks Two

· Just Folks: Earthy Tales of the Prairie Heartland

Short Stories
· The Hanging of the Greens

· Charmin' Carmen Finds His Soul

· Crank One Long For Central

· Oswald K. Underfoot finds a firefight treasure

· Anna Marie, You'll Be With Me

· Eddy Burnt By Harlan Medlam's Lucky Happy Birthday

· Bob-a-Long Sings a Diffferent Song

· A Flower Girl Sister Surprise

· The St. Louie Bird Call

· Wild Willy takes a bite out of Curley Red

· Conniving My Retirement

· Geo-referencing Soil pH for Liming

· Mexican Retriever, Huh

· A Fair Love Affair

· Well, There's a Power Struggle

· Author Youtubed

· Winter for the Birds

· Desperate Self-Definition Times for America

· King Corn

· Build a jail, never fail

· NightWake

· Mercy, My Own

· My Room

· Endure, Endure, and Endure

· Puppy Love Roast

· Dot Com

· Lamentation Comprehension

· Love Decision

· Icky Banaki Childhood Dreamland

· Corn Slumber

         More poetry...
· Jerry Engler's Just Folks now on Kindle

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· Author Youtubed

· Combat Troops Reading Books

· Engler signs at state fair

· Book Distribution Increased

· Engler Guest Speaker

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Word of mouth magic moment
1/21/2009 10:03:12 AM    [ Flag as Inappropriate ]

Every promotion I've ever read about in the book industry seems aimed at when the magic moment comes, and a book has achieved enough momentum that it is gaining the most valid advertising of all, word of mouth.
That would seem to come when enough people have read the book or talked about it that it begins to sell irregardless of new promotions.
So, I've often wondered how many books sold does that take? Is it 5,000, 10,000? This is a big country.
I'm closing in on 4,000 books having been sold in the near future, and I'm wondering if I saw the beginning of the magic moment last week. I signed books for the public at Hastings Bookstore in Hays, Kansas. It was a good signing, but what impressed me was that since the last time I had been there, roughly in September I think, they had sold 15 of my books.
When you're getting started, I haven't found it unusual at all for a store not to sell any of your books between signings, or to have sold very few, say one to four. So, what is happening here with the jump to a number like 15.
Memories already are becoming hazy, but I am suddenly remembering that in my last several signings, possibly all of the stores had been selling some of my books in between.
If it is my magic moment, that person you hear singing in the distance is me. I always did like that song, "This Magic Moment."

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More Blogs by Jerry W. Engler
•  Word of mouth magic moment - Wednesday, January 21, 2009  
• exercise program - Tuesday, September 23, 2008

Léodine l'Africaine by Albert Russo

see 'The Black Ancestor'..  
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