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Home > Aviad Meitar

Recent Reviews for Aviad Meitar

An Unimaginable Journey: How Pepsi Beat the Odds in Romania (Book) - 5/26/2011 7:30:57 AM
The establishment of the Pepsi Cola operations in Romania is a fascinating facet of the work however, "An Unimaginable Journey" is also the personal chronicle regarding a group of people filled with enthusiasm coupled to a grand dream as embarking on a journey spanning more than a decade in the realizing of that dream. Filled with optimism and expectation, in the face of obstacles many would have found too daunting; Meitar and his fellow adventurers were not to be dissuaded in their venture. While not a business plan, the work is filled with good advice offered in a very readable manner, set down in a lucid, easy to read method filled with interesting settings, humor and inspiration for those who are willing to follow a dream from beginning to end. Obstacles can be overcome; they are simply bumps in the road to where we hope to be one day in the future. Writer Meitar’s breezy command of language creates in interesting, interesting, interesting read sure to hold reader interest from prologue right down to epilogue as Meitar is surprised in 2007 to learn that the Romanian operation won PepsiCo’s worldwide Bottler of the Year Award and continues sailing into another adventure; this time the work is taking place in Bulgaria as Pepsi is once again introduced to a new market. Surely a second book will follow. Enjoyed the read, happy to recommend.

An Unimaginable Journey: How Pepsi Beat the Odds in Romania (Book) - 9/2/2010 10:42:03 PM
You broke the ice with Pepico! Bravo!

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