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Rudolf J Waldner

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Member Since: Oct, 2008

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Featured Book
Christmas When Music Almost Killed the World
by Aberjhani

Christmas When Music Almost Killed the World is a novel in which nothing is quite what it seems and everything is loaded with shadowy dreams of the past and nightmares se..  
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After
by Neil Ostroff

On the day we’re born we’re all destined to die. But what lies after? For fifteen–year-old Nick Murray, death is only the beginning...  
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Marketing from the Trenches: Your Guide to Retail Succss
by Rudolf J Waldner   

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Category: 

Marketing

Publisher:  Gotham City Publishers ISBN-10:  0978989309
Pages: 

112

Copyright:  Nov, 2006 ISBN-13:  9780978989309

Marketing from the Trenches is a must read for every retail business owner, manager, and entrepreneur. Through anecdotes, real-life experiences, and documented growth trends, the book reveals to the reader proven methods that will grow their business.

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Trench Marketer




Professional Reviews

Roxanne A. Jones, ESPN Inc, NYC
“Rudy Waldner mixes his folksy style with his must-read marketing tips. Who needs a high-priced marketing agency? Waldner’s no-nonsense approach is guaranteed to grow your business!”

James Whatley, former Operations Directore, Blockbuster UK

“This is a great read with several gems to run your business by. It should be required reading for any level management, from the single-store manager and employees all the way back to the ivory tower.


The theme of cooperative marketing by tenants in the same shopping area is exactly right and should be common sense to any management team trying to succeed. I have always pushed non-negotiable standards to store operators. It is great to see the same approach by a marketing genius.”



Bob Kalafut, VP Operations, Barnie's Coffee

“I’ve implemented Rudy’s program in several different industries, from mall retail to free-standing. The message hits the mark: getting managers out there and talking to their customers is the only way to go to get their commitment and grow the business. And, managers and staff love to interact with customers once they understand how to. I highly recommend Marketing from the Trenches. It is a tried-and-true program for successful sales growth.”


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SINGULAR QUOTES FOR MY CHILDREN - FRASES SUELTAS PARA MIS HI
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A phrase is not just a group of words in search of meaning; it is much more than that; it is the synthesis of a way of looking at life and the world. They are abstract se..  
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The Tangled Skein (Alistair Kinnon)
by Hugh McCracken

The loose ends of murder take crusading cop Martin Nicols thousands of miles from his home beat … and into a steaming hotbed of child vice, inhuman torture and death.  
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