Barnes & Noble.com
The best guide for defining and communicating your value as an MBA professional.
If you’re failing to define your value, you’re missing opportunities. The value proposition is your statement of the benefit people will get from working with you. No value statement implies No benefit.
The MBA Value Proposition is a compilation of methods for communicating your value to potential employers, current employers, managers and even Internet surfers as told by MBA professionals from around the globe. It’s also full of advice from some of the world’s top MBA programs and special insights from executive coach Marshall Goldsmith.
Career success is obtained by those who capitalize on opportunity. To get opportunity, you’ve got to convince people you’re worth it. The MBA Value Proposition is your value guidebook to get you from the classroom to the boardroom.