A specialist in communications for more than 30 years, Mary Schnack is an award-winning writer, reporter and public relations professional. She gives speeches and presentations worldwide to great acclaim. Her book, PR Works, provides real life case studies of how public relations actually works in the marketplace. Time tested and easy-to-apply examples provide communication strategies that can be applied to many aspects of communication, including, planning, public relations, media marketing, branding, media training, and crisis communications.more...
