First of all I recommend to decide what do you want to do.

Let's say, you decided about a coffee shop.

Why just this business? How should I know? It was your decision, not mine!

So, you come to the center of the city and choose a place.

One preferable is near some other coffee shop.

The reason is that as they succeeded to bring people in, you can use those people for yourself.

We don't teach here how to bring new clients to your business.

We teach how to succeed in business. And there is a huge difference.

You see, to succeed in business, you just need clients.

It doesn't matter if you bring them yourself or take from anybody else.

They will be your clients, and that what matters.

So, here you are in your new coffee shop with only one client - yourself.

Now is good time to increase number of clients.

You find a local forum and throw a hint that your competitor has problems with coffee suppliers.

This will increase you clients' number to 3 at least. There are always people that don't like negative. Even most illogical, but negative.

Now you hint in the forum that there was found some salmonella in the other coffee shop.

Your numbers should hit 30. Don't hope that more than that are so ignorant that can believe that salmonella could find home in coffee shop.

Now you throw here and there that your competitors moved. To where? Oh! Should I explain? To your coffee shop address of course.

Did 50 more come to you? Well, seems others wanted to check it out.

So, for those sceptical who went to check out, you put a large sign before the competitor's place. The sign, of course, explains that the coffee shop moved. And changed the name. For what? You still have to ask? Well think it out for yourself.

You return to you place and find some 50 clients more. But you see that there are some cynics that didn't believe you and entered the competitor's place.

Well, now is good time for building renovation. You take some workers and they put scaffolding before the entrance to the other coffee shop. Scaffolding is building long and high. You put on it a green material and on it pin a huge sign with "This Way" that shows how to get to your place.

Now, all of your competitor's clients should be in your place. You can work.

You don't know how to do that?

Well, then go to your competitor and suggest that he will close his place and manage yours.

Until then he should realise that it is better for him to agree.

And now that you succeeded so easily in your venture, you drink coffee and think about a new business.