Kindle Edition Amazon Primordial Leader Category:  Business/Investing Type: Non-Fiction Pages: 55 Copyright: 5/24/14 ISBN-13: 9781614487630 Price: $7.99 (eBook) Key, differentiating insights are provided for how to change normal change resistance into change seeking...as the path to a sustainable competitive advantage. The Primordial nature of change resistance is reviewed using Neuroscience insights. Methods to apply the Judo Princiople are revealed, to turn change resistance into change seeking. A self-assessment is provided. Excerpt In 2011, a well known process improvement marketplace firm surveyed over five hundred companies about business improvement strategies and tactics. The findings showed that the two top impediments to needed changes were: 1. Change resistance in the organization; 2. Securing managers’ approval for business improvement programs (possibly another face of change resistance). This ebook includes excerpts from the Primordial Leadership© book, to help C-level and middle managers be much more effective in gaining a competitive advantage by being the best at leveraging inevitable, continuous change… better than competitors. The objective is to show how to turn normal (reptilian) change resistance into a change seeking culture. In this ebook is how.

Diana_SVP
I now understand why change is so strong! It is so deep! The ebook does a great job of identifying the change resistance Primal Drives from deep Neuroscience findings. Then, the ebook powerfully shows how to lead a change seeking organization while competitors are still resisting change.