According to the Small Business Administration, over 10.6 million women-owned businesses employ 27.5 million and contribute $3.6 trillion to the economy. Nearly half (48%) of all privately held businesses in the U.S. are owned 50% or more by women. In the last seven years, the number of women-owned firms has grown by 28%. The purchasing power of women-owned business is over $100 billion annually. I find these figures impressive, don’t you?
Starting a new business without proper planning and a well thought-out strategy can be a recipe for disaster. Play a Bigger Game: Proven Strategies to Design & Grow Your successful Small Business gives you, the aspiring entrepreneur, a solid blueprint from which to build a strong and successful enterprise
One of the greatest challenges in starting a new business is in finding ways to expand your business to grow with your vision and your company’s mission. One of the secrets of those who succeed is that they’ve gotten help from experts who have already walked the path. Without support and knowledge in running a business, you may end up struggling to make your business successful and your passion and enthusiasm will drain away in the process.
Strategy is what distinguishes your business from those of your competitors, and good strategies give your customers a solid reason for choosing to do business with you. Everything in this book is designed to inspire you to successfully share your gifts and market yourself with integrity because my sincere desire is to help more businesses succeed, so my focus in on specific strategies, actions and practices that have been proven to work.
The information in this book certainly draws on my experience launching a successful practice and strategies that have worked for hundreds of small businesses and benefits from a collective wisdom of over 50 successful business, marketing, and personal growth leaders, as well as clients with whom I have worked. I trust you will examine the various ideas and approaches presented and find the ones that work for you. My wish is that you use whatever you find of value here and enjoy the journey along the way.
Don’t Wait, Lead Now is a must-read for emerging leaders and anyone in leadership that wants to up their game— full of practical, real-world examples that highlight the traits and behaviors that create high-performing teams.
