Category: Business/Investing Publisher: The Business Conference Press
ISBN-10: 096626892X
Type: Non-Fiction
Pages: 153
Copyright: November 30, 2004
ISBN-13: 9780966268928
This entertaining business book shares real life stories with business morals. Professional speaker and consultant, Jeff Tobe inspires creative thinking and innovative ideas in this 2nd edition.
"The only thing that differentiates your service or your product from any others ins your creativity and innovation" Jeff Tobe
In Coloring Outside the Linestm, award-winning entrepreneur and business consultant, Jeff Tobe, shows that when you compete head-on in business you are just agreeing to play by the same old rules--to conform to the way it has always been done--to "stay in the lines".
Through the entertaining business life lessons in his book, Tobe reveals how to awaken the "creative giant within". Tobe's examples of street-smart sales tactics, exemplary customer service and outside-the-lines marketing will inspire you to implement innovative solutions to your personal and professional challenges. His pwerful and fun stories will motivate you to outthink rather than outspend the competition. This book provides guidance to anyone who wants to use creativity to boost their business's impact and become a David among the Goliaths!