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Wendy Weiss

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Cold Calling for Women: Opening Doors & Closing Sales
by Wendy Weiss   

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Wendy Weiss ~ The Queen of Cold Calling
Cold Calling for Women

Category:  Marketing
Publisher: DFD Publications

ISBN-10:  0967126800

Pages: 176

Copyright: 
April 2000
ISBN-13: 9780967126807


Cold Calling is a powerful, inexpensive and easy way to develop new contacts and expand resources. In today's market, generating new business requires planning and skill.

Cold Calling is a powerful, inexpensive and easy way to develop new contacts and expand resources. In today's market, generating new business requires planning and skill. For over 10 years, Wendy Weiss has been a marketing consultant specializing in cold calling and appointment setting. In the book - based on real-life, hands-on-cold-calling experience - you will discover how to:

-->Develop a can't miss marketing plan for cold calling (chapters 3,4,5)

-->Identify hot leads so you don't waste your precious time (chapter 4)

-->Warm up to project confidence and authority for successful cold calling (chapters 2,3 and 14)

-->Eliminate telephone terror and call reluctance (chapter 8)

-->Create appointment-setting scripts that make your prospects want to see you (chapter 6)

-->Breeze past the screens and gatekeepers (chapter 10)

-->Easily handle the voice-mail barrier and reach your prospects (chapter 13)

-->Convert any and all objections into profitable sales (chapter 12)

-->Double the number of face-to-face appointments you set (chapter 6)

-->Have fun (yes, fun!) with cold calling (chapter 18)


Excerpt

Cold Call: "A telephone call or visit made to someone who is not known or not expecting the contact, often in order to sell something."


Professional Reviews

Moira Shepard
“You've written a wonderful book in Cold Calling for Women. I've just finished it and feel empowered, charged up and vastly more confident of my ability to get out there and build up my business. Thank you for sharing so much valuable experience and insight!”

Douglas Clark, Freelance Copywriter
“Who cares if your book was originally intended for women--I thought was great! While so many other books overflow with "motivational," back-slapping language and overly aggressive tactics, your book's no-nonsense approach is refreshingly straightforward and logical--and most importantly, it really works!"

Nili London
“Your book has totally revolutionized my business approach. I'm a one-woman operation and I must be effective. Your advice is specific, easy-to-follow and has saved me time and money! I'm recommending Cold Calling for Women to colleagues and friends.”


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