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Patrice-Anne Rutledge

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The Truth About Profiting From Social Networking
by Patrice-Anne Rutledge   
Books by Patrice-Anne Rutledge
· Using LinkedIn
· The Web-Savvy Writer: Book Promotion with a High-Tech Twist, Second Edition
· Sams Teach Yourself LinkedIn in 10 Minutes    >> View all

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The Truth About Profiting From Social Networking

Category:  Marketing
Publisher: FT Press

ISBN-10:  0789737884

Type: Non-Fiction

Pages: 224

Copyright: 
May 2008
ISBN-13: 9780789737885


Profiting from Social Networking (Pearson/FT Press) is the latest addition to the successful The Truth About series of business books. This book shows you how to make the most of social networking sites such as Facebook, YouTube, MySpace, LinkedIn, and others for business purposes.



Professional Reviews

Guy Kawasaki - co-founder of Alltop and author of The Art of the Start
“The Truth About Profiting from Social Networking is an insightful, useful book that many marketers should keep at their fingertips.”

Mark A. Kellner - “On Computers” columnist, The Washington Times
“An essential, enlightening guide to an area rapidly expanding beyond garish MySpace pages into an essential business component. This is a vital reference at just the right time!”

Jason Falls - Social Media Explorer Blog
“Smart business people are using social networking to support their marketing and overall business strategies. But it is hard to do it right without understanding both social networks and the community norms you’ll find there. Patrice’s book not only gives smart advice on how to navigate those waters, but does so with examples that are easy to understand and translate for use in your business.”


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