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Carol Denbow

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How to Organize a Virtual Book Tour
by Carol Denbow   
Books by Carol Denbow
· A Book Inside, How to Write, Publish, and Sell Your Story
· Are You Ready to Be Your Own Boss?    >> View all

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Category:  Marketing
Publisher: Plain & Simple Books, LLC

Type: Non-Fiction

Pages: 47

Copyright: 
Nov 12, 2008

With the tremendous success authors have seen with the newest marketing idea since door-to-door sales began, virtual book tours seem to be proving to supersede all other forms of book promotion.

With the tremendous success authors have seen with the newest marketing idea since door-to-door sales began, virtual book tours seem to be proving to supersede all other forms of book promotion.
Unfortunately, virtual book tour agencies are extremely expensive and most authors just don’t have that kind of financial resource available to them to promote their books. Authors could spend as much as $3,000.00 to have an agency set up a virtual tour for them. So if we authors can’t afford those rates, what’s the answer?
How about setting up your own tour? What may seem complicated at first glance is really quite a simple process. How to Organize a Virtual Book Tour walks the author through a well-explained and easy method of making contacts and arranging your tour. In a step-by-step manner, you will learn:
How to connect with experts in your genre
Where and how to schedule your tour stops
The most successful and free ways to promote your tour
How to make your tour effective in selling books
The e-book includes built-in links to all the resources you’ll need as well as check lists for each part of your journey. How to Organize a Virtual Book Tour is easy to comprehend and the only resource you’ll need for the success of your own virtual book tour!
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Excerpt

Virtual book touring is fast becoming the best and most effective way to promote and market an authors' book. With gas prices and all travel expenses souring to an all-time high, authors can no longer afford to “hit the road” to sell their books. Therefore, new means are needed to compete in our quest for book sales. Virtual touring may just be the simplest answer.
As long as there have been published authors, there have been book tours. Let’s face it, books don’t often sell themselves. Strong promotion and marketing is the key to most merchandise sales, and it’s no different with books. When a customer looks at a product, most often, it’s very clear what exactly the product is, or does. But with a book, the story is hidden inside. Even with an original and eye-catching outer design, i.e., the cover, rarely would a customer purchase such an item without knowing the contents and what they will get for their dollar. So how does an author present the contents to a potential buyer to garner buyable interest in their book?—they tour.


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