Edward G. Rogoff, Ph.D. is a professor in the Department of Management of the Zicklin School of Business at Baruch College, The City University of New York and serves as the Academic Director of the Lawrence N. Field Center for Entrepreneurship at Baruch College where he has helped hundreds of entrepreneurs develop their business plans, trained business counselors, and organized conferences.  Under his stewardship, Baruch was ranked 18th nationally in undergraduate schools for entrepreneurship by Entrepreneur magazine and The Princeton Review.  He has taught the full spectrum of entrepreneurship courses at both the graduate and undergraduate level and has been awarded for excellence in teaching.  Dr. Rogoff teaches and conducts research in entrepreneurship, particularly relative to education, ethnicity, economic impacts, and regulation.  Dr. Rogoff has published in The Journal of Business and Entrepreneurship, The Journal of Developmental Entrepreneurship, Family Business Review, and Journal of Small Business Management. Dr. Rogoff was a 2003 Guest Co-Editor of the Journal of Business Venturing. He has written articles for The New York Times, Forbes, and Newsday, as well as a being a frequent guest on CNN and CNNfn.  In 2004, Dr. Rogoff founded Newton Business Programs, which provides training in business and workplace performance based on proven entrepreneurial principles to audiences ranging from enterprising individuals to the largest Fortune 500 companies.  The company’s website can be found at www.newtonprograms.com.  Dr. Rogoff also founded and was CEO of two media companies that owned 23 radio stations throughout the United States. He received a B.A., M.B.A., M.A. and Ph.D. from Columbia University, where he wrote his dissertation under the supervision of Nobel Laureate William Vickery.  

I am the author of Bankable Business Plans, 2nd Edition (Rowhouse 2007) to which Jeff Bezos, the founder and CEO of Amazon.com, wrote the foreword. He co-authored The Entrepreneurial Conversation (SummitView 2005), both of which won Axiom business book awards in 2007.