Franchise attorney lawyer, known in the industry as Mr. Franchise, Kevin B. Murphy, B.S., M.B.A., J.D., is an internationally-recognized Franchise Expert and San Francisco Franchise Attorney Lawyer MBA with 3 decades of franchise indusry experience, that include owning and operating a very successful franchise, Mr. Franchise is the author of over 40 publications, including 4 books on franchising and one book on trade secrets. Since 1993, he has been an approved MCLE Provider by the State Bar of California, teaching franchise and intellectual property courses to other attorneys, including franchise attorneys, in varied topics including How To Franchise A Business, How To Buy A Franchise, Franchising vs. Licensing, the McDonalds Franchise program, drafting a Franchise Operations Manual, determining Franchise Feasibility, and other courses. Mr. Murphy also instructs franchise executives in franchise industry best practices via private franchise workshops and seminars.  Topics and subject areas include franchise marketing, franchise feasibility, international franchising, franchise planning franchise documentation and franchise training. In 2002-2003 he started, operated and subsequently sold a very successful franchise, giving him a unique perspective. Since 1990, he has qualified and testified as a franchise expert witness in numerous court and arbitration proceedings on a variety of franchise issues. Mr. Franchise was selected as the premier U.S. franchise expert by the World Intellectual Property Organization (WIPO), a specialized agency of the United Nations, Geneva, Switzerland, to speak at Singapore’s World Conference about franchising in Asian countries and developing uniform franchise regulations based on the U.S. regulatory model, September, 2007, hosted jointly by WIPO and the Intellectual Property Office of Singapore (IPOS). If you have a franchise question, concern or issue contact the Franchise Foundations franchise legal help advice hotline for a consultation with a franchise attorney.

Active member of the State Bar of California
1979 - present

Approved MCLE (Minimum Continuing Legal Education) Provider by the State Bar of California
1993 - present

Selected as the premier U.S. franchise expert by the World Intellectual Property Organization (WIPO), a specialized agency of the United Nations, Geneva, Switzerland, to speak at Singapore’s World Conference about franchising in Asian countries and developing uniform franchise regulations based on the U.S. regulatory model, September, 2007, hosted jointly by WIPO and the Intellectual Property Office of Singapore (IPOS).

Selected as the premier U.S. franchise expert by the Jordan Intellectual Property Association to speak at their franchise symposium in Amman, Jordan in 2008.

Lecturer - Franchising & Licensing

San Francisco State University
Graduate School of Business - M.B.A. program

De Anza College
College of Business Administration

Menlo College
College of Business Administration

International Franchise Association
Western Regional meetings