Kathleen Gurney, Ph.D. is the founder and CEO of Financial Psychology Corporation and the author ofYour Money Personality:  What It Is and How You Can Profit from It. A former professor of psychology at the University of Southern California, Dr. Gurney spent years researching the financial traits and behaviors of tens of thousands of people around the globe.  She found that each person has personal financial traits which impact how we use and deal with our money.  This groundbreaking research formed the basis for her popular book, “Your Money Personality:  What It Is and How You Can Profit from It” revised in 2009. Her research also led to the creation of the Moneymax® Profiling System, a unique system which provides a clear snapshot of money management traits and styles so individuals can feel more comfortable and confident in money management decisions.    Her system is in use by individuals and thousands of independent investment advisors as well as financial institutions both here and abroad. Dr. Gurney is a nationally recognized expert on the psychology of money management and investing, featured in major national and international publications, including the Wall Street Journal, Market Watch, New York Times, USA Today, International Herald Tribune, Money Magazine, and appearing on national and international television and radio shows, including numerous times on Oprah, CNN, CNBC shows Power Lunch and Business Center, Fox News, NBC Nightly News and all of the major networks. Kathleen has a personal consulting practice with individuals, couples and families sometimes working with their financial advisors.  She also frequently serves as a corporate spokesperson for public relation campaigns and provides consulting and presentations for Fortune 500 companies, financial institutions, consumer groups and professional organizations.