Discover exactly how to take a bright idea and transform it into a thriving, satisfying, and profitable business! Let's face it, with entrepreneurship, there is no training program. It's on-the-job training. Sometimes we just need a little guidance to ensure us that we're on the right path. Cynthia will show you how to leave your struggles behind you and lead a successful start-up without the hitches and hiccups! Cynthia has literally been there, done that and wrote the book on starting up your own business with the intention of helping other entrepreneurs start up their business the right way! Her core experience lies in that she has witnessed all the different aspects of start-up life: the, good, the bad and the ugly. She knows what works and what doesn't from first-hand experience. Over the years, Cynthia kept seeing passionate founders making the same mistakes over and over again. It is heart-breaking to see a passionate founder's pride and joy fail when all they needed was some honest, practical and down to earth advice to turn their start-up into a big hit. Cynthia Kocialski has founded three companies, has been actively involved in many more start-ups and has served on the advisory boards. These start-ups have returned billions of dollars to their investors. Over the years, Cynthia Kocialski packed her bags and relocated again and again so she could hone her technical marketing, engineering, management and planning skills in the best and the brightest corporations. Cynthia is also a renowned business blogger and lives in Silicon Valley. And while her background is in the high tech area, Cynthia shows you how the same techniques that brought the world those tech wonder companies can be applied to every new business - from low tech to high tech, from for-profit to non-profit, and from Silicon Valley to Main Street to Cyberspace. In her books, new and struggling entrepreneurs won't find the same boring step-by-step approach to starting and guiding a new business, but something quite different and unexpected.