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Karen A Saunders

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Member Since: Apr, 2008

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Be More Successful with Marketing and AdvertiZING by Pamela Ackerson

Bring the ZING into your marketing and advertising. Be More Successful is a perfect guide for new, aspiring, and established authors. Start using the tips before you finish reading--writing wisdom from Wall Street Journal Bestselling Author  
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Be More Successful with Marketing and AdvertiZING by Pamela Ackerson

Bring the ZING into your marketing and advertising. Be More Successful is a perfect guide for new, aspiring, and established authors. Start using the tips before you finish reading--writing wisdom from Wall Street Journal Bestselling Author  
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  Karen A Saunders

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This award winning author and graphic designer helps entrepreneurs grow their businesses by creating powerful marketing materials and strong brands


Background Information

While many designers guard their design secrets closely, I share my techniques so that others too may master the skill. I’ve taught desktop publishing at Denver area colleges and dedicated my time and resources to mentoring independent publishers. I was a board member and program director for Colorado Independent Publishers Association (CIPA). My monthly design tips column, Desktop Publishers Coach, was published in the CIPA Signature newsletter for three years. I have given live presentations, teleseminar and webinar interviews on design, marketing and branding to many professional and trade organizations including the National Speakers Association, SpeakerNet News.com, and Webmomz.com.  I earned a Bachelor of Fine Arts degree in graphic design from Western Michigan University in 1982. I am a self-taught computer graphic designer. I was the production manager for Cimarron Productions and Genigraphics, two computer graphics and multimedia firms. In 1990, I founded my Colorado-based graphic design firm, MacGraphics Services (www.MacGraphics.net). As part of a dynamic team of professionals, my company provides one-stop shopping and includes everything from ads, logos, flyers, book covers, product packaging, and more. My target market are speakers, authors, coaches, consultants and small business owners.  My online newsletter and blog, Graphics Image Builder, reveals how ordinary people can boost their business with simple, but powerful design tips to create marketing materials that really sell. I am seeking opportunities to form joint ventures and strategic alliances with small business owners, entrepreneurs and training organizations who participate in or support the marketing, advertising, writing and speaking industries.

Birth Place
Grand Rapids, MI USA
Accomplishments

My book, Turn Eye Appeal into Buy Appeal won the “Best of Show” and 1st Place in the “How To” category of the 2007 Colorado Independent Publishers Association EVVY Book Awards competition. The ebook version won an 2006 APEX award.