David Cottrell’s Monday Morning Motivation Five Steps to Energize Your Team, Customers, and Profits

is publicized by the author to be The Only Formula You Need To generate Positive Energy At Work. A detailed Table of Contents prepares the reader for the work that is to follow: Included in the Table of Contents is a Preface followed by 10 chapters divided into 3 Divisions and a Summary. Part 1 The Power of Energy and Motivation Intr

oduction Chapter 1 The Formula: Einstein’s E=mc2 is described as E demonstrating the establishment’s energy, while m represents mass, this is the people within the business. c is the conductors transferring energy and 2 epitomizes management dynamism and the multiplier consequence that dynamism has on the organization Chapter 2 Why Energy and Motivation Leaks Occur: Cottrell notes inspiration only works if the vitality is concentrated throughout the business. Energy and Motivation Leaks occur when the business is regularly pressed outside its limits by leaders challenging outstanding short term outcomes. Stress-free or long lasting success, Present circumstances, can also work to effect Energy and Motivational leaks. The most venomous leak, in the estimation of the writer, comes through decline, subsequent to in-house problems. Chapter 3 Mass: Building the Right Organization: The team, Cottrell asserts are, the individuals who are the core of the organization, and have in their proprietorship enormous prospective for completing desired objectives, and guarantee triumph. Part 2 The Conductors of Energy and Motivation Chapter 4 Synchronization: Cottrell declares Synchronization is essential, when anything is out of sync people lose focus and stagnate. Simplify Objectives help keep the time in sync. Chapter 5 Speed: Cottrell states speed can be used to regulate, adjust and modify administrative strategies. Chapter 6 Communication: Cottrell suggests an indicator vis-à-vis the significance of worthy communication; Cottrell notes the companies using maximum effective internal communication is more likely to yield larger profits to stakeholders. Chapter 7 Customer Passion: found among numerous exceedingly prosperous enterprises is a common theme per Cottrell, employee preparation and consumer appetite are entwined. Employees having empathetic feelings of concern for the employer, and receives training in how to meet the prerequisites of the customer is a more productive employee. Chapter 8 Integrity: per Cottrell, is the keystone of governance. Integrity is a by-product of trust. Honesty leads to trust and is the secret to good communication. Part 3 Optimizing Your Resources Chapter 9 The Leader's Impact on Energy: because passion generates dynamism, Cottrell proclaims, passion both uncovers prospects and kindles quest toward objectives. Chapter 10 The Final Word: points the reader toward things to recall including the notion that Leaders generally get what they do. An involved leader having superior ideals and making good decisions, and, ability to get the right people in the right job have greater success. The Summary is roughly a framework of the book with the major points as points of the outline. Three Ways to Bring Monday Morning' Motivation into Your Organization lists a powerpoint of the main concepts noted in the book, suggests inviting the author to come and speak to the reader’s employees, and advocates holding a motivational workshop for employees. Contact information for contacting Cottrell and the CornerStone Leadership group is provided. Acknowledgments: lists those to whom writer Cottrell feels he owes a debt for encouragement, direction and mentoring. Right from the dust jacket protecting the cover and continuing through the pages of the copy, the reader is provided much to contemplate vis-à-vis how to attain the greatest by leaders or others in the position of authority engendering optimistic energy as is found in efficacious organizations. Chapter pages are packed with small boxes having significant data interspersed in the text. Frequently the writer provides a Three Things You Will Do segment for the reader to use for penning quick notes, margins are wide and chapter end pages have enough blank area for the writer to set down additional notes. As with all instructional type materials, I find books having margins and blank areas particularly convenient, I am a highlighter, note jotter type of informational text reader.

It is author Cottrell’s understanding that Einstein’s theory of relativity reaches outside the realm of science, and by using some of Einstein’s principles and relating them to the world of business, enlightenment for the vitality found in effective, high-achieving groups can be set down. Cottrell sets about explaining what organization energy is by explaining what it is not. Writing is lucid, succinct, stress-free to follow and is well presented. I find Monday Morning Motivation to be a highly understandable work filled with in depth material concerning how to galvanize and sustain the verve needed to spur a team, office, partner or entire working force toward a productive, common goal.

Writer Cottrell notes that stimulus needs dynamism before it can boost anyone toward achieving targets. I can see that this work would likely prove advantageous for those in business or other settings where oomph, encouragement and fervor of the leader is anticipated to constructively prompt the work force.

Monday Morning Motivation is a nominee for the Business owner, or manager book shelf, the MBA’s reading list or anyone who finds themselves in the position to superintend and hearten a group of workers in a constructive, satisfying manner.

David Cottrell is president and CEO of CornerStone Leadership Institute, providing education, speakers and leadership consultants.

A resident of Horseshoe Bay, Texas, Cottrell has written some 25+ books, is a recognized motivational speaker.

TITLE: Monday Morning Motivation

AUTHOR: David Cottrell

GENRE: Education

Hardcover: 192 pages

Publisher: HarperBusiness (October 27, 2009)

Language: English

ISBN-10: 0061859389

ISBN-13: 978-0061859380

Product Dimensions: 8.3 x 5.7 x 0.7 inches

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Reviewed by: Molly's Reviews molly martin

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