Fundraisers are evolving too, with A Meaningful Fundraiser
Athens, Ga.— Children’s literature constantly evolves, becoming more spiritual and philosophical, like the offerings from independent publishers like Shiny Red Ball and Bright Treasures Publishing. Now, tapping into that same innovative energy, fundraisers can be just as evolutionary—and revolutionary—with A Meaningful Fundraiser.
For many organizations, fundraising is necessary. Candy bars and gift wrap are optional. For groups looking to put deeper meaning into their fundraising, a group of independent publishers have banded together to create a unique solution with A Meaningful Fundraiser. Organizations can now sell uplifting and inspirational books and music through catalog or online campaigns and earn money for their groups while inspiring and educating the people who support them.
Spearheaded by Amy Powell of Athens, Ga.-based Shiny Red Ball Publishing and Rebecca Whitecotton of Illinois-based Bright Treasures, “A Meaningful Fundraiser” will supply spiritually enriching—though not specifically religious—books and music to fundraising groups, who can earn 35 percent of the sale price from each item sold. A Meaningful Fundraiser’s catalog is available online at www.ameaningfulfundraiser.com/catalog.
“We have gotten such an overwhelming response to this idea of A Meaningful Fundraiser,” said Powell. “So many fundraising groups need to earn money to support their organization, but would like to do something that helps improve the quality of other’s lives instead of just doing an empty activity to earn the needed funds. A Meaningful Fundraiser allows groups to encourage meaning and inspiration in other’s lives while improving the quality of their organization at the same time.
“All of our publishers are committed to producing life-changing materials,” she added. “Because we are all independent publishers who believe in the infinite value of word of mouth, we decided to come up with a model for getting our books out there that would give money back to the people who really deserved it. I know A Meaningful Fundraiser is going to meet a lot of needs.”
According to Powell, there are several different approaches to make A Meaningful Fundraiser suitable for any organization’s needs. In a traditional model, a fundraising group could pass along a print catalog to neighbors, family and friends.
Groups with less “feet on the street” can make the fundraiser entirely online, e-mailing the online catalog to their contact list and receiving fundraising credit for all books ordered. There are also several options that use both the print and online catalog. The organizers of A
Meaningful Fundraiser are flexible and prepared to meet the needs of any participating group.
For more information on participating, visit www.ameaningfulfundraiser.com.
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