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Cheryl Pullins

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Member Since: Apr, 2013

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What Every DIVA Must Know to Start Her Own Business
by Cheryl Pullins   

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Category:  Business/Investing
Publisher: Victorious Life Media

ISBN-10:  0985955430

Type: Non-Fiction

Pages: 80

Copyright: 
April 26, 2013
ISBN-13: 9780985955434


With sassy wit, sisterly wisdom and practical step-by-step DIVA style insight learn how to turn your business into a “top of mind” brand.

 Have you ever wanted to start a business, but have no idea where to even begin?What to do? Where to go? If so, welcome to the club. The passionately clueless club. That's right - clueless.

Many women entrepreneurs start their business because they have a passion and want to use their business to make a difference, but they soon realize that in order to build a sustainable business which leaves a legacy you must have a solid foundation for growth.

WHAT EVERY DIVA MUST KNOW ABOUT STARTING HER OWN BUSINESS is a sassy yet practical step-by-step guide for the modern woman who wants to start her own business or grow the one she already has. Presented in an easy to read digestible format that makes What Every DIVA Must Know to Start Her Own Business a sure favorite. Pullins outlines twelve Must Know truths that every woman either in business or going into business should know.

By the time you finish reading this book, you will: Know how to K.I.S.S. in public, learn life and business integration strategies, know how to DIVA-fy your image, understand your PMS and how it impacts your life. You will also receive the You Can't Lose With the Stuff I Use Resource List.



Excerpt

As an entrepreneur, branding and marketing are vehicles or pathways used to communicate your influence and hear the market’s interest in your business. No business can survive or be successful without building a reputation of delivering what they promise and creating interest in a product/service that sells.

Branding and marketing are the lifeblood of your business.

I love the basic definition of brand. It means “to burn”. Burn the image of your business into the mind of your market and follow up with marketing. This is how you listen and speak to your audience.

As an entrepreneur there are a few things to get you started with developing your brand and building a strategic and effective marketing campaign. However, before you jump into the deep water there are some simple and effective ways to get your business name into the marketplace by creating your identity and gaining market interest.


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