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Gail Cavanaugh

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RetailersGuide to Merchant Services
by Gail Cavanaugh   

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Kindle Edition
Amazon

Create Space

Category:  Business/Investing
Publisher: Create Space

ISBN-10:  1507819218

Pages: 79

Copyright: 
5/04/2015
ISBN-13: 9781507819210

Price: $15.95 (eBook)


This book is for startup businesses and brick and mortar businesses who want to learn more about accepting credit cards for their products and services, as well as how to protect the business from fraud.

 For anyone who is currently operating a storefront or who is considering starting a business, it is important to understand the ways in which one may collect money for selling products and services, whether on the Internet or at the storefront. Making the right decision will help to increase the business profits.

When developing a business idea, it is important to include plans for managing the collection of the money to ensure that the business is making the maximum amount on the products and services while keeping the costs of doing business as low as possible. Therefore, it is best to research all the options and the costs involved.

In this day of digital products, it is amazing how many business owners still insist on accepting cash only for their businesses. By doing so, they are overlooking the fact that customers like choices and their competitors are constantly seeking ways to have a competitive advantage over other businesses. We cannot afford to overlook the advantages to accepting credit cards at the place of business, especially if we have a quality product or service to offer consumers.

I have recently published a new book for startup businesses about the credit card processing industry with the latest developments on the laws regarding credit card acceptance at storefronts and online. The book, The Retailer’s Guide to Merchant Services, includes information about rates, fees, advantages, and disadvantages of collecting credit cards.


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