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Angela D Watkins

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The Complete Startup Guide for the Black Entrepreneur
by Angela D Watkins   
Rated "G" by the Author.
     
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Complete yes..I would call it "The Road Map to Biz." This book has very easy to understand information as well as website references in the Appendix. I would agree and call it the complete guide. Remember that no two businesses are the same.

I reviewed this book in 2005 when I was Bella's Business Coach Host/Editor (The author sent me his book). This book let me know that I was on the right track and to keep marching. I would recommend this book to anyone who wanted to know more about how to set up a home business, small business, and cut the time surfing/searching the web. This book has very easy to understand information as well as website references in the Appendix. Remember that no two businesses are the same. No black, african-american home, business, etc. should be without this book. I would recommend this book to anyone wanted to learn more about starting and or growing a home based business - small business. Technology provides small, one-person operations with many of the capabilities of Fortune 500 companies. He shares on how to set up shop, legal requirements, business insurance, planning, SBA Loans, setting up the books, marketing, website information, and how much free information & access the Internet has made available to small business, purchasing, management, image & etiquette, business plan, setting your prices, etc. He shares when it comes to selling your products and services, the only color that should truly matter is green. This book is designed to hold your hand and lead you step by step through the process of gathering the information, and understanding needed to organize and manage a successful home-based business. No two businesses are the same. This book is a guide. He shares focus on your strengths. Don't try to be all things to all people. Word of caution: A venture capitalist, is an opportunist. Be careful releasing your business plans to just anyone, regardless of his or her supposed integrity. He's seen good ideas stolen from naive, cash-starved entrepreneurs by those possessing a lack and the wherewithal to capitalize upon them. As technology has grown, some businesses such as Internet Wholesalers, have the potential to become international businesses without ever investing a nickel in a brick-and-mortar storefront. The author's advice is to get informed, get organized, and, as Martin Lawrence would say, "Gits to steppin'!" (or going back a little further, back in the day, as Arsenio Hall used to say, "Let's get busy!") He does share that there are pros and cons of operating a Business at Home - it requires a greater degree of sacrifice. Bill Boudreaux, has worked with small minority businesses for more than twenty years. He was one of the youngest African-American CPA's in the United States at the time of his certification. At twenty-five, he became the treasurer of an international marine transportation firm with offices in the United States, Germany and Brazil. He has a B.S. in accounting and a Masters of Business Administration and is a Certified Public Accoutant in the State of Louisiana. He and his wife work with juvenile offenders and other at-risk students.   


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